Holiday parade in Little Rock

Arkansas residents look forward to the holiday season for a number of reasons - the fellowship, family, food and gifts. Another major reason to look forward to this time of year is the Big Jingle Jubilee Holiday Parade, sponsored by the Little Rock Convention and Visitors Bureau (LRCVB). Returning this holiday season, the parade will be held Saturday, December 3.

The parade will begin at 3:00 p.m. at Second and Broadway streets, travel south on Broadway, turn west onto Capitol Avenue and end at the State Capitol. The lighting and fireworks display will follow at dark or approximately 6 p.m. Both events are free and open to the public.

Penguins Laura and Samson are scheduled to grand marshal the parade, along with other black and white waddling friends from the Little Rock Zoo. Although these penguins are used to the tropical climates of South Africa, they will join Santa and other cold winter friends for the Big Jingle Jubilee Holiday Parade.

Bring your camera and kids to watch decorated floats, marching bands, dancing troops and more make their way through the streets of downtown Little Rock. To brighten the holiday season, festivities will also include the highly-anticipated arrival of Santa Claus.
School marching bands and non-profit community organizations will again have the opportunity to win cash prizes as part of the parade’s float competition. The band cash prizes will be $1000 and $500 for first and second places and $1,000, $750 and $500 for the top three winners among non-profit entries. Local guest judges will evaluate the competition and will be positioned along the parade route at an official judge’s stand. Winners of the float and marching band competition will be posted on www.HolidaysinLittleRock.com after the conclusion of the parade.

"We are thrilled and looking forward to this year’s seasonal holiday parade," said Little Rock Convention and Visitors Bureau President & CEO Gretchen Hall. “We look forward to Little Rock citizens and visitors alike enjoying the upcoming Big Jingle Jubilee event. We encourage everyone to come and participate in this fun family-friendly celebration and experience our community holiday spirit during this memorable event."
For more information about Little Rock’s 2011 holiday season or the Big Jingle Jubilee Holiday Parade visit our website www.HolidaysInLittleRock.com – Little Rock’s “one-stop shop” for holiday happenings throughout the entire city from now through New Year’s Eve – including information about the Arvest River Market on Ice. For additional information, please contact the Angela Rogers Group at (501) 835-3399.

For general information, please contact the Little Rock Convention and Visitors Bureau (LRCVB) at (501) 376-4781.